REPRESENTATION OF SENSUALITY TO TELEVISION ADVERTISEMENT OF TIM TAM SLAM (”The Semiotic Studies About Representation of Sensuality to The Television Advertisement of Tim Tam Slam Version ”Titi Kamal as a Stewardess”)

SYULINDA , FIDELIA IZAAK. (2010) REPRESENTATION OF SENSUALITY TO TELEVISION ADVERTISEMENT OF TIM TAM SLAM (”The Semiotic Studies About Representation of Sensuality to The Television Advertisement of Tim Tam Slam Version ”Titi Kamal as a Stewardess”). Undergraduate thesis, UPN "Veteran" Jatim.

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      Abstract

      The objective of research was to know how the Representation of Sensuality to Tim Tam Slam version “Titi Kamal as a Stewardess” on Television. In this research, we use the sign theory by Charles Sanders Peirce. Triangle Meaning Theory consists of Object, Sign, and Interpretation. Based on the object, Peirce divide sign became 3 parts: Icon, Index, and Symbol. The research method that is used is qualitative descriptive research by semiotic analysis. Corpus that is used is The Advertisement of Tim Tam Slam version “Titi Kamal as a Stewardess”, have done by picture cutting of the advertisement where the picture captured into sensuality in this research. The Result indicates that Tim Tam Slam Advertisement version “Titi Kamal as a Stewardess” is representation a sensuality.

      Item Type: Thesis (Undergraduate)
      Subjects: H Social Sciences > HE Transportation and Communications
      Divisions: Faculty of Social Sciences and Political Sciences > Communication Studies
      Depositing User: Users 8 not found.
      Date Deposited: 01 Mar 2011 20:54
      Last Modified: 01 Mar 2011 20:54
      URI: http://eprints.upnjatim.ac.id/id/eprint/491

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