THE MEANING OF ADVERTISEMENT TELEVISION PEPSODENT BRUSHING TOOTH AT DAY AND NIGHT. (The Semiotic Studies About The Meaning of Advertisement Television Pepsodent Brushing Tooth at Day and Night version “Ayah Adi & Dika”)

A. Ika , Purnamasari (2010) THE MEANING OF ADVERTISEMENT TELEVISION PEPSODENT BRUSHING TOOTH AT DAY AND NIGHT. (The Semiotic Studies About The Meaning of Advertisement Television Pepsodent Brushing Tooth at Day and Night version “Ayah Adi & Dika”). Undergraduate thesis, UPN "Veteran" Jatim.

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      Abstract

      The objective of research was to know how the Meaning of Advertisement Television Pepsodent Brushing Tooth at Day and Night version “Ayah Adi dan Dika” In this reaserch we use Jhon Fiske Theory who presented visualitation of commercial advertisement. The research method that is used is qualitative descriptive research by semiotic analysis. Corpus that is used is The Advertisement Television Pepsodent Brushing Tooth at Day and Night version “Ayah Adi dan Dika”, have done by cutting of the Advertisment where the picture capture into meaning of morality message in this research. The result indicates that Pepsodent Advertisement of Brushing Tooth at Day and Night version “Ayah Adi dan Dika” is the meaning of morality message.

      Item Type: Thesis (Undergraduate)
      Subjects: H Social Sciences > HE Transportation and Communications
      Divisions: Faculty of Social Sciences and Political Sciences > Communication Studies
      Depositing User: Users 8 not found.
      Date Deposited: 01 Mar 2011 21:01
      Last Modified: 01 Mar 2011 21:02
      URI: http://eprints.upnjatim.ac.id/id/eprint/492

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