Representasi sensualitas pada iklan pompa air shimizu di televisi

AAN , FARADINA and Syaifuddin , Z (2011) Representasi sensualitas pada iklan pompa air shimizu di televisi. Jurnal Ilmu Komunikasi, 3 (1). ISSN 127164-9644

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    Abstract

    Research purposes accordance with the formulation of the problem that then: is purpose in this study is to investigate how the representation of female sensuality in advertisements Shimi/u water pump. The Method used in this study is a qualitative descriptive mcthod.This study presented a depiction of a commercial television advertising. Descriptive research method with the use of John Fiske semiology approach to determine the overall representation of sensuality Shimizu water pump advertising on television. Conclusions of this study was ad Shimizu water pump is further highlight the sensuality of the women This is where the roots so that KPI center provide a written warning. Keys word : Scmiotic. John Fiske, Representation, Sensuality, Commercial, Shimizu Water Pump, Television

    Item Type: Article
    Subjects: P Language and Literature > P Philology. Linguistics > P87 Communication. Mass Media
    Divisions: UPN Jatim Journal > Jurnal Ilmu Komunikasi
    Depositing User: Users 2 not found.
    Date Deposited: 04 Nov 2015 15:07
    Last Modified: 04 Nov 2015 15:07
    URI: http://eprints.upnjatim.ac.id/id/eprint/6982

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