REPRESENTASI SENSUALITAS DALAM IKLAN “COOLANT JUS BELIMBING” (Studi Deskripstif Kualitatif Representasi Sensualitas Perempuan Dalam Iklan Coolant Jus Belimbing di Televisi)

Ardiansyah, (2017) REPRESENTASI SENSUALITAS DALAM IKLAN “COOLANT JUS BELIMBING” (Studi Deskripstif Kualitatif Representasi Sensualitas Perempuan Dalam Iklan Coolant Jus Belimbing di Televisi). Undergraduate thesis, Faculty of Social Sciences and Political Sciences.

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                  Abstract

                  ARDIANSYAH, REPRESENTATION OF SENSUALITY IN ADVERTAISING “COOLANT JUS BELIMBING” ON TELEVISION, (QUALITATIF DESCRIPTIVE STUDY OF STUDY OF THE REPRESENTATION OF SENSUALITY IN ADVERTISING “COOLANT JUS BELIMBING” ON TELEVISION) The Purposeof of this study to know the representasion of the sensuality of women in advertising a Coolant Jus Belimbing on television. The study is using the method of analisis semiotic, inclauding in research a qualitative. This study using of the John Fiske which isthen analyzed into three levels, that is of the level of reality, the level of representation, the level ideologi. The conclusions generated from this study is that the representation of sensuality in advertaising a Coolant Jus Belimbing on television. The are on facial expression that teases, using clothes a strics. Keyword :representation of sensuality, the ads Coolant Jus Belimbing

                  Item Type: Thesis (Undergraduate)
                  Subjects: P Language and Literature > P Philology. Linguistics > P87 Communication. Mass Media
                  Divisions: Faculty of Social Sciences and Political Sciences > Communication Studies
                  Depositing User: Devi Lufita
                  Date Deposited: 23 Jul 2018 09:10
                  Last Modified: 23 Jul 2018 09:11
                  URI: http://eprints.upnjatim.ac.id/id/eprint/7650

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