ANALISIS PENGARUH MODEL MOTIVASI DAN KOMITMEN TERHADAP KINERJA DAN KEUNGGULAN BERSAING BERKELANJUTAN PADA JASA TENAGA KERJA (OUTSOURCING) (Studi Kasus Pada PT. JASINTA MITRA ABADI Dengan Metode SEM)

Harris , Kristanto (2013) ANALISIS PENGARUH MODEL MOTIVASI DAN KOMITMEN TERHADAP KINERJA DAN KEUNGGULAN BERSAING BERKELANJUTAN PADA JASA TENAGA KERJA (OUTSOURCING) (Studi Kasus Pada PT. JASINTA MITRA ABADI Dengan Metode SEM). Undergraduate thesis, UPN "Veteran" Jawa Timur.

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Abstract

The globalization of world trade has led to the depletion of the barriers of distance and time for businesses in an effort to penetrate the wider market . Intense competition in the trade do not just jump on the type of company , but also applies to almost all types of companies . Performers competition in this case is the business people , the company's goods or services . To achieve a better position , then every company should pay attention to customer satisfaction by providing the best service . It can provide long -term returns for the company . Ability improves satisfaction on an ongoing basis is absolutely necessary for the survival of a company . Performance measurement models consisting of variable motivation and commitment to performance management so that organizations exist to add a variable that is Sustainable Competitive Advantage . Regression method composed with the right tools using Structural Equation Modeling ( SEM ). The study produced a good model by modifying the results of Goodness of fit: Chi Square = 27.047, df = 23, Cmin / df = 1.176, probability = 0.254, RMSEA = 0.042, GFI = 0.943, AGFI = 0.888, CFI = 0.991, TLI = 0.986. With the results do not directly affect motivation, and no significant effect on the performance value of 0.108, Commitment direct effect, significantly influence the performance value of 0.852, and a direct influence performance, significant to Sustainable Competitive Advantage with a value of 0.531.

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